Oh, but this is where you're wrong; you seem to think one only values privacy if they're scared of black helicopters, but that's not the case. I value my privacy because I dislike the everyday intrusions on people's lives. As Raoul Vaneigem wrote, "The economy of everyday life is based on a continuous exchange of humiliations and aggressive attitudes", and tracking is nothing more than an automated and therefore efficient version of this.
Besides, privacy is like vaccination - it also needs herd immunity. If everyone is exposed, the few "important" people who really need it will stand out like a sore thumb.
It has nothing to do with black helicopters. It has to do with your data being utterly unimportant to anybody except yourself. This is why it's only valuable in the aggregate.
They don't have to care. Target didn't care about some random teenager being pregnant, but her father still found out due to their targeted ads. That they don't care is irrelevant.
