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The income from this website isn't strongly correlated to it's global web ranking.

Ski areas pay me to generate trail reports, and either link to the "default" report I publish for each area, or they publish the reports on their own websites. Reports are also printed and pinned up in lodges, or emailed by marketing departments to subscribed skiers. I'm not depending on people visiting my site for revenue.

What you have to realize is that people aren't out there searching for "gps grooming reports" (although I think I do pretty well in the search results for that phrase now). A this stage, they don't even know it exists. The sales channels that have worked so far are: word-of-mouth (it's a tiny industry where everyone knows everyone), personal introductions and a few cold-calls when I can summon the courage, and I don't expect that to change significantly.

This is the first "season" that I've worked on it full time and I've almost hit minimum wage. I expect to do better than that next winter. I have a decent runway, live very cheaply and don't have billion-dollar ambitions. I've supplemented the revenue with a little bit of side-consulting, but not a lot.



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